Tom Brady Wants You To Wear Uggs
When I first came across this headline while surfing the web, I was a little perplexed. Uggs are those hideous boots that females around the world seem to pull out way to often on almost any occasion. So, it's quite a shock to see the likes of NFL all-pro quarterback Tom Brady being the new poster boy for Uggs for men. "Steps" was the first spot aired during week 1's Monday Night Football game and featured a couple of nice bars from rapper/actor Mos Def.
I was quite surprised that the shoes, and the commercial, are not bad at all. I didn't see the Ugg boots for women that I was in fear of. That hasn't stopped the flood of parody videos from popping up on the net. I happen to think Brady made a good marketing move - as long as he stays away from the furry iterations of the infamous footwear. It may take awhile to catch on, but good nevertheless. I guess we'll see.