Celebrate Thanksgiving with Lynx’s Lucy Pinder Banned Ads
Happy Thanksgiving! As soon as Turkey Day rolled around, I thought it would be a great idea to show off British bombshell Lucy Pinder cooking in the sexiest manner possible. Unfortunately, the ASA doesn't agree with me. The internet ad campaign for Lynx (Axe in the U.S.), featuring the popular reality TV star in a series of provocative poses, was recently banned for objectifying women along with a laundry list of other offenses. The ad used lines including "What will she do to make you lose control?", "Play with Lucy" and "Put premature perspiration to the test". The Advertising Standards Authority received over 130 complaints about an alternate Lynx ad not featuring Pinder, but her campaign was pulled during the backlash. My opinion? Nobody is being objectified. The gorgeous Ms. Pinder agreed to this concept, she did her job extremely well and she was compensated for it. Regardless, thanks to Lynx and Lucy for burning this sexy Thanksgiving image into our brains for the near future.